Formerly known as California’s Value-Based Pay-for-Performance (VBP4P), the Integrated Healthcare Association stewards AMP. This program rewards physician organizations with both financial and non-financial incentives based on performances on select measures. These performance measures cover various aspects of healthcare delivery: clinical quality and safety, efficiency, patient experience and health information technology adoption. Sponsors of these programs typically include government agencies, health insurance plans, employers, healthcare providers, and a variety of coalitions.